Pay Per Click (PPC) Management Company based in the Philippines

Worry Free Paid Search Management Services

Analytics Anonymous: Online Marketing’s Unsung Heroes

Posted on | September 24, 2013 | No Comments

It has always been a guiding doctrine that one cant improve what one cant measure. In an age were data is collated, analyzed and digested in mere seconds. Where access to the right information can determine the fate of marketing campaigns. The best weapon an online marketer has is the ability to navigate, manipulate and create actionable insights from the river of data and information available. PPC Pinas with the help of SEO org PH is proud to organize an event that purely focuses on how freelancers, account managers and even CEOs can better treat their data. Event Details: Where: Skylounge, Altiva Bldg. Cypress Towers Bldg., Taguig City 1632 When: October 10, 2013 1:30 – 6:30 pm Registration Fee: Php 500 (Includes snacks and beverages) Limited to 50 Slots Only Confirmed Speaker read more...

All Hail CTR: Adwords fundamentals remain strong.

Posted on | August 29, 2013 | No Comments

Some years  ago (4-5yrs) someone “challenged” (for lack of a better term) me, on my position that CTR was the most fundamental metric in running an Adwords account in contrast to CPA. I guess back then, since QS was on its infancy (introduced in the late 2008), I didn’t have data to support the claim or was too tired or busy to collate and organize one. Probably i was banking on the fact that Google’s primary business was paid search and CTR was driving what ever “engine” or “algorithm” was on the backend  that i didn’t bother answering the query. Then I stumbled upon this article by Larry Kim and Michael Wiegand . Maybe because it was common sense as well – CTR improves QS which in return can drop your CPC, the lesser CPC you read more...

PPC Pinas Meetup 2013

Posted on | May 15, 2013 | 3 Comments

Cellconversion Phillipines is very proud to help organize the latest gathering of the top paid search professionals in the Philippines. The event will showcase 6 speakers who will cover some of the most important issues in paid search marketing. The event not only focuses on the technical components of managing a campaign but advocates the importance of learning the fundamentals – from keyword research, statistical tools and even how to train greenhorns. Event Details May 31, 2013 1:30pm – 6:30pm Skylounge, Altiva Bldg. Cypress Towers Bldg., Taguig City 1632 Speakers for the Event: Mr. Kim Tyrone Agapito – He has a plethora of activities and ventures but is more popularly known for his Article Scholar website. Kim , a practicing online marketer, will talk about advance read more...

Early Monthly Referral Bonus has been issued

Posted on | December 21, 2012 | No Comments

Cellconversion Monthly Referral Bonus has been issued. Check your Paypal accounts. Merry Xmas Everyone and may you continue to refer our business in 2013! Want to learn more about our Awesome Referral Bonus? Email us at awesomeppc@cellconversion.com or message us on facebook (www.facebook.com/cellconversion) for details. read more...

Cellconversion is now a part of the Google Engage for Agencies Program

Posted on | December 5, 2012 | No Comments

The year will end with a bang with Cellconversion being approved to be part of the Google Engage for Agencies Program in Southeast Asia. This program will help us provide clients better access to Google training materials and updates. It also requires us to be up to date with the knowledge we have regarding Google Adwords products. We are aiming for more accreditation from various ad networks and marketing organizations to improve the quality of our service. read more...

Introduction to Adwords Management Batch 8 : Bringing Sexy Back

Posted on | October 26, 2012 | No Comments

This most likely will be the last batch for this year as we move towards planning for the PPC Summit next year. After 7 awesome seminars for the last 7 months, and some 35 participants from top local companies (Sulit.ph, Zalora, Cybertegic, Sourcefit, Branders and more) – we are bringing the sexy back to Pay Per Click Management. Who is this training ideally for: 1) Online Marketing professionals who want to expand their knowledge with the use of PPC as part of their marketing arsenal. 2) Online Marketing professionals who have zero knowledge of Paid Search Marketing and want to offer it as an additional product to their clients. 3) Operations Managers of Online Marketing BPO companies who want to have a grasp of how PPC works so they can relate with their Paid Search Account manager read more...

Batch 4 na! Introduction to PPC Training

Posted on | June 17, 2012 | 4 Comments

Time flies so fast and we are already conducting our fourth batch and we have added some new twist on the curriculum. For the first time a case study is presented and dissected for participants to analyze and resolve. Yep! its not your usual boring PPC Training. Who is this training ideally for: 1) Online Marketing professionals who want to expand their knowledge with the use of PPC as part of their marketing arsenal. 2) Online Marketing professionals who have zero knowledge of Paid Search Marketing and want to offer it as an additional product to their clients. 3) Operations Managers of Online Marketing BPO companies who want to have a grasp of how PPC works so they can relate with their Paid Search Account managers. Training Details: Date: June 16,2012 (10am to 6pm) Venue: Linden Suites read more...

Introduction to Paid Search Marketing Iloilo!

Posted on | May 21, 2012 | 5 Comments

Yes it is coming to Iloilo this July! After 2 successful clinics in Manila ,last April and May, we finally got an invite from the local SEO organization to conduct the PPC training in Iloilo. Who is this training ideally for: 1) Online Marketing professionals who want to expand their knowledge with the use of PPC as part of their marketing arsenal. 2) Online Marketing professionals who have zero knowledge of Paid Search Marketing and want to offer it as an additional product to their clients. 3) Operations Managers of Online Marketing BPO companies who want to have a grasp of how PPC works so they can relate with their Paid Search Account managers. Training Details: Date: July  21,2012 (9am to 7pm) Tentative. Venue: Steps of Rome, Plazuela, Iloilo City Fee: Php 3,500 ( includes snacks, lu read more...

A Facebook Group for Philippines based Paid Search Marketing Professionals

Posted on | May 9, 2012 | 2 Comments

The paid search marketing professionals in the Philippines has grown exponentially over the last few years. Though search engine optimization professionals outnumber the PPC guys probably at a 10:1 ratio the local community has been active.  Philippines based PPC Managers have been hired by neighboring countries like Singapore, Malaysia and Thailand to manage some of their existing english language accounts. The community is a mix of inhouse managers handling a single account, BPO PPC managers handling accounts for a vendor, freelancers who source their clients either through referral or some remote job sites like Odesk, and private individuals who use ad networks to promote their own sites (affiliate, services etc). Most of the paid search managers I have known already use Google Adword read more...

Introduction to PPC Clinic (2nd Batch)

Posted on | April 23, 2012 | 3 Comments

Due to the successful clinic with the initial batch, we will be launching 2 new programs this May. We have learned that a single day event may not be sufficient for a comprehensive training on basic Adwords campaign development and launch. We have decided to expand the program into 2 days. Who is this training ideally for: 1) Online Marketing professionals who want to expand their knowledge with the use of PPC as part of their marketing arsenal. 2) Online Marketing professionals who have zero knowledge of Paid Search Marketing and want to offer it as an additional product to their clients. 3) Operations Managers of Online Marketing BPO companies who want to have a grasp of how PPC works so they can relate with their Paid Search Account managers. Training Details: Date: May 18-19,2012 (10am read more...
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